Haas Blog

Book Recommendation - Outliers

2009-05-09T09:08:00.000-07:00

"Outlier" is a scientific term to describe things or phenomena that lie outside normal experience. In the summer, in Paris, we expect most days to be somewhere between warm and very hot. But imagine if you had a day in the middle of August where the temperature fell below freezing. That day would be outlier. And while we have a very good understanding of why summer days in Paris are warm or hot, we know a good deal less about why a summer day in Paris might be freezing cold. In this book, Malcolm Gladwell explains how certain people end up as outliers.

Haas Evening & Weekend MBA Program Information Sessions

2007-10-22T15:32:00.000-07:00

Haas school is holding informational sessions for prospective students of Evening & Weekend MBA Program. Register here.

Customer Development in High Tech Enterprise

2007-05-12T01:00:00.000-07:00

Steve Blank, taught me "Customer Development". Steve is the co-founder of E.piphany and author of "The Four Steps to The Epiphany". He sits on the board of Macrovision, Cafepress, and IMVU. It was an awesome course and I really enjoyed learning from Steve. This is the summary of the material that we covered in this course.

Book Recommendation: The Four Steps to the Epiphany

2007-05-04T15:36:00.000-07:00

The essential "how to" book for anyone bringing a product to market, writing a business plan, marketing plan or sales plan. Step-by-step strategy of how to successfully organize sales, marketing and business development for a new product or company. Blank offers insight into what makes some startups successful and leaves others selling off their furniture. He peppers his narrative with many concrete, realworld examples. The book will leave you with new skills to organize sales, marketing and your business for success.

Marketing Strategy

2006-11-22T14:08:00.000-08:00

Professor Miguel Villas-Boas, taught me Marketing Strategy. We played a simulation game called MarkStrat as a part of this course. This is the summary of the material that we covered in this course.

Book Recommendation: Freakonomics

2006-11-22T14:03:00.000-08:00

"Freakonomics" establishes this unconventional premise: if morality represents how we would like the world to work, then economics represents how it actually does work. "Freakonomics" will literally redefine the way we view the modern world.

Authors of Freakonomics maintain a very interesting blog.

Book Recommendation: Thinking Strategically

2006-06-20T13:35:00.000-07:00

"Thinking Strategically" is a crash course in outmaneauvering any rival. This entertaining guide builds on scores of case studies taken from business, sports, movies, politics and gambling. It outlines the basics of good strategy making and then shows how you can apply them in any area of your life.

Macroeconomics in the Global Economy

2006-05-16T12:39:00.001-07:00

Professor Galina Hale, taught me Macroeconomics. I really liked her teaching style and enjoyed learning from her. This is the summary of the material that we covered in this course.

Introduction to Finance

2006-03-21T20:02:00.000-08:00

Professor Johan Walden taught me "Inroduction to Finance". He gave a great summary of the material we covered in this course.

Aswath Damodaran - Professor of Finance at Stern School of Business

2006-02-27T15:29:00.000-08:00

Prof. Aswath Damodaran keeps his lectures, notes, books, etc. on this site.

Top 10 key points from Financial Accounting

2006-01-08T19:55:00.000-08:00

Professor Suneel Udpa, a teacher with a great sense of humor, taught me "Financial Accounting". These are the key points from the syllabus we covered in this course.

Book Recommendation - Good to Great: Why some companies make the leap and others don't

2005-12-18T23:27:00.000-08:00

Good is the enemy of great. And that is one of the key reasons why we have so little that becomes great. "Can a good company become a great company and if so, how?" In Good to Great, Jim Collins concludes that it is possible, but finds there are no silver bullets. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner.

Book Recommendation - Loyalty Rules!

2005-12-11T22:01:00.000-08:00

Fewer than half of today’s employees believe that their companies deserve their loyalty. Web-empowered customers now defect more easily and more quickly than ever. Has loyalty become an outdated notion in today’s marketplace? Frederick Reichheld, author of Loyalty Rules!, argues that loyalty is still the fuel that drives financial success. Based on extensive research into companies from online start-ups to established institutions - including Harley-Davidson, Enterprise Rent-A-Car, Cisco Systems, Dell Computer, Intuit, and more - Reichheld reveals six bedrock principles of loyalty upon which leaders build enduring enterprises.

The Persuaders: Watch Online

2005-12-09T08:34:00.000-08:00

In "The Persuaders," FRONTLINE explores how the cultures of marketing and advertising have come to influence not only what Americans buy, but also how they view themselves and the world around them. The 90-minute documentary draws on a range of experts and observers of the advertising/marketing world, to examine how, in the words of one on-camera commentator, "the principal of democracy yields to the practice of demography," as highly customized messages are delivered to a smaller segment of the market.

Financial Engines

2005-11-18T20:18:00.000-08:00

Financial Engines was founded by Nobel Prize-winning economist William F. Sharpe, with a revolutionary vision: to help make financial security a reality for all investors. Financial Engines provides honest, personalized advice unique to each investor's goals and financial circumstances.

Prof. Meghan Busse

2005-10-20T12:20:00.000-07:00

Professor Meghan Busse, a great teacher, taught me "Economic Analysis for Business Decisions". She asked me to take home eight lessons from this course. If you want to know what makes a teacher great, you should read her notes from first year teaching seminar at Haas School of Business.

Heidi Roizen

2005-09-28T20:23:00.000-07:00

Heidi Roizen is Managing Director of Mobius Venture Capital. She serves on the Boards of Directors of Reactrix, Ecast, LoyaltyLab, Perpetual Entertainment, Mondo Media, and AuctionDrop. She is one of the most prolific networkers in Silicon Valley.

STVP Educators Corner

2005-09-28T19:39:00.000-07:00

The STVP Educators Corner is a free online archive of high-technology entrepreneurship resources for teaching and learning. The mission of the project is to support and encourage faculty around the world who teach entrepreneurship to future scientists and engineers, as well as those in management and other disciplines.

Book Recommendation: Judgment in Managerial Decision Making

2005-09-26T20:50:00.000-07:00

Too often, decisions are clouded by personal biases and uncertainty. This book shows how to identify common biases in order to make better decisions. This book shows that statistics and quantitative methods may lead to more informed, better prescriptive recommendations when making decisions under uncertainty.

The Stanford Prison Experiment

2005-09-26T08:46:00.000-07:00

The Stanford prison experiment was a landmark psychological study of the human response to captivity, in particular, to the real world circumstances of prison life. It was conducted in 1971 by a team of researchers led by Philip Zimbardo of Stanford University. Volunteers played the roles of guard and prisoner, and lived in a mock prison. However, the experiment quickly got out of hand, and was ended early.

Leading by Leveraging Culture

2005-09-18T10:05:00.000-07:00

California Management Review's award winning article by Jennifer Chatman clarifies why culture is powerful and provides specific criteria for developing a strong, strategically relevant culture that is likely to enhance an organization's performance over the long haul.

On the folly of rewarding A, while hoping for B

2005-08-21T09:24:00.000-07:00

Text of Steven Kerr's classic article "On the folly of rewarding A, while hoping for B". Kerr points out the use and abuse of values relative to rewards and other inducements to motivate people in organizations.

What I Know About How You Invest

2005-08-14T13:20:00.000-07:00

Text of talk by Prof. Terrance Odean(Haas School of Business) at Legg Mason Funds Management Investment Conference.